Madhive

2022

Roles
Animation
Compositing

Madhive is the leading technology company engineered for modern TV advertising. Processing 200 billion available impressions per day, they deliver precise, brand-safe audience connections efficiently at scale.

To reveal their new vision and identity, BUCK was tasked with creating this vibrant brand film. The good folks at BUCK brought me on to help with some animation of the glitchy but slick TV graphics as well as a bit of compositing to integrate the content of the screens with the 3D renders.

2D animation reference for 3D

Final

Credits

Production
BUCK

Exectuive Creative Director
Vincent Lammers

Executive Producer
Chance Woodward

Creative Director
Ward Graumans

Producer
Bárbara Scatolini

Production Coordinator
Bénédicte Gold-Dag

Animation Director
Joe Brooks

Art Director
Estefan Richter

3D Lead
João Rema

Design
Bernd Bousard
Estefan Richter
Jerry-Lee Bosmans
Rasmus Stenberg
Yana Abramova

3D Animation
João Rema
Sonal Jadhav

Animation
Adelir Boeira
Filipe Consoni
Joe Brooks
Jonas Elsgaard
Philip von Borries

Global Head of Post Production
Paal Rui

Edit
Daniel Silveira

Music & Sound Design
Antfood

Philip von Borries

Granvej 107, 3. 2
2880 Bagsværd
Copenhagen
Denmark

VAT-ID
DK 42 57 10 32

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Let's talk!

© 2021

Type Design with ♥︎ by Mass-Driver™ 

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